Apple's September 2025 "Awe Dropping" event delivered a packed lineup of new devices and upgrades. From the ultra-thin iPhone Air to the fitness-enhanced AirPods Pro 3, and redesigned Apple Watches, here’s everything announced:

iPhone 17: Now with a 120Hz ProMotion display, 48MP cameras, and A19 chip. Starts at $799.
iPhone Air: Just 5.6mm thick, with a 6.5" ProMotion XDR screen, A19 Pro chip, and all-day battery. Starts at $999.
iPhone 17 Pro / Pro Max: Triple 48MP cameras with 8x telephoto, ProRes RAW, Genlock, and up to 2TB storage.
Apple Watch Series 11: Thinner, with blood pressure tracking, 5G, and 12-hour battery.
Watch SE 3: Updated with S10 chip, sleep apnea tracking, and 5G.
Watch Ultra 3: Satellite SOS, longer battery life, and a larger display area.
AirPods Pro 3: Twice the ANC, live translation, heart rate tracking, and 32-bit float audio. Still $249.

All products are available for preorder now, with shipping beginning September 19.